Investing in college: a guide for the perplexed

1. Introduction: the high cost of higher education

2. Financial returns: does college pay off?

3. Career opportunities: the choices that matter

4. College rank: the pitfalls of prestige

5. The learning environment: what your money really buys

6. Sticker shock: will you pay too much?

7. Payment options: something for every income

8. The admission game: strategies for success

9. The choice: comparing offers.